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Marketing Committee


Kacy Earnest Spears, Chair

Springdale Public Library

405 South Pleasant Street

Springdale, AR 72764

kspears@springdalelibrary.org

(479) 750-8180


Robin Campbell
North Little Rock Public Library System
2801 Orange Street
North Little Rock, AR 72114
robin.campbell@lamanlibrary.org
(501) 772-9600



Mission and Responsibilities

To increase public awareness of the value and impact of all types of libraries and to promote the ArLA brand through social media and other marketing strategies.

Duties of the Committee

  1. Develop and implement a marketing plan to promote the organization to potential members.
  2. Develop and implement a plan of action to promote the activities of all types of libraries, librarians and ArLA members.
  3. Promote public relations and advocacy through social media via Facebook, Twitter, etc. and through other marketing strategies..
  4. Promote the organization's activities and initiatives through social media and other marketing strategies..
  5. Work with the Awards Committee Chair to disseminate information about ArLA award winners via social media and local newspapers.  Membership Members will be appointed by the Committee Chair and must be current members of the Association. resources to members.


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